Informativa sulla privacy

PRIVACY POLICY

Last updated: July 2026

OVERVIEW

Wild Structure ("we", "us", "our") operates the website www.wildstructure.store. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website and make a purchase.

1. INFORMATION WE COLLECT

We collect the following personal data when you interact with our store:

  • Contact information: name, email address, phone number
  • Billing and shipping information: address, city, postal code, country
  • Payment information: processed securely via third-party payment providers (we do not store card details)
  • Order and transaction data: purchase history, order value, products purchased
  • Device and usage data: IP address, browser type, pages visited, time spent on site, referring URLs
  • Account data: if you create an account, your login credentials and preferences

2. HOW WE COLLECT YOUR INFORMATION

We collect information when you:

  • Place an order or create an account
  • Subscribe to our newsletter
  • Contact us via email or contact form
  • Browse our website (via cookies and analytics tools)

3. HOW WE USE YOUR INFORMATION

We use your personal data to:

  • Process and fulfill your orders
  • Send order confirmations and shipping updates
  • Provide customer support
  • Send marketing communications (only with your consent)
  • Improve our website and product offerings
  • Comply with legal obligations
  • Prevent fraud and ensure security

4. LEGAL BASIS FOR PROCESSING (GDPR)

If you are located in the European Union, we process your data on the following legal bases:

  • Contract performance: to fulfill your order
  • Legitimate interest: to improve our services and prevent fraud
  • Consent: for marketing communications
  • Legal obligation: to comply with applicable laws

5. SHARING YOUR INFORMATION

We do not sell your personal data. We may share your information with:

  • Shopify Inc.: our e-commerce platform provider
  • Payment processors: Stripe, PayPal, or other providers to process transactions
  • Shipping carriers: to deliver your orders
  • Marketing platforms: Klaviyo, Google Analytics, Meta (only with your consent)
  • Legal authorities: when required by law

6. COOKIES

We use cookies and similar tracking technologies to improve your browsing experience, analyze site traffic and personalize content. You can control cookie preferences through your browser settings or our cookie consent banner.

Types of cookies we use:

  • Essential cookies: required for the website to function
  • Analytics cookies: to understand how visitors use our site (Google Analytics)
  • Marketing cookies: to deliver relevant advertisements

7. THIRD-PARTY SERVICES

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies.

8. DATA RETENTION

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Order data is typically retained for 10 years for tax and accounting purposes.

9. YOUR RIGHTS (GDPR)

If you are located in the European Union or UK, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Delete your data ("right to be forgotten")
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time for marketing communications

To exercise any of these rights, contact us at info@wildstructure.store. We will respond within 30 days.

10. CHILDREN'S PRIVACY

Our website is not directed to children under the age of 16. We do not knowingly collect personal data from children.

11. SECURITY

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure or destruction. However, no method of transmission over the internet is 100% secure.

12. INTERNATIONAL DATA TRANSFERS

Your data may be transferred to and processed in countries outside the European Union. When this occurs, we ensure appropriate safeguards are in place in accordance with GDPR requirements.

13. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated date.

14. CONTACT & COMPLAINTS

For any privacy-related questions or to exercise your rights, contact us at:

Wild Structure | P.IVA 05222240235 | Piazza Pasque, 37121 Verona (VR), Italy | info@wildstructure.store

If you are not satisfied with our response, you have the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali) at www.garanteprivacy.it.